Christina Forsgard co-founded Netprofile Finland in 2000 to cater to the needs of technology businesses in connecting with their target audiences. She has more than two decades of experience in public relations, of which social media has been an important platform in her daily work for nearly a decade.
Christina has provided PR consulting to a large number of technology start-ups, helping them to impress a broad range of target groups spanning from business and consumer audiences to specific influencers and decision-makers, both in Finland and abroad.
Since 2009 she has chaired the PR Consultancies group of MTL, the Finnish Association of Marketing Communication Agencies. She is also an active member of the Board of the International Communications Consultancy Organisation and of Finjo, the Finnish Society for Innovation Journalism.
In 2010 Christina co-authored a highly appreciated business book on social media (SUHDE – sosiaalinen media muuttaa johtamista, markkinointia ja viestintää, in Finnish). Christina continues to be one of the most sought-after speakers, panelists and moderators in venues spanning from technology and innovation to tech-pr and social media.